Advertising and Marketing

Movies

AMC Says It Will Show More Ads Before Movies

It’s a perennial frustration for moviegoers: The lights go out, the theater falls silent and the anticipation of the movie.

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Business

Clarence O. Smith, a Founder of Essence Magazine, Is Dead at 92

Clarence O. Smith, who convinced skeptical mainstream advertisers of the power and worth of the Black female consumer market as.

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Business

TikTok, Facing a U.S. Ban, Tells Advertisers: We’re Here and Confident

“TikTok is here — we are here,” Khartoon Weiss, the company’s vice president of global business solutions, told a packed.

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Movies

‘Thunderbolts*’ Axes the Asterisk for Surprise Title Reveal

If you wondered why there’s an asterisk attached to the title of the new movie “Thunderbolts*,” you won’t have to.

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Top Stories

Trump’s Tariff on Cheap Chinese Imports Will Cost Big Tech Billions

The expansion of the loophole for tariff-free shipments of goods nearly a decade ago gave rise to Temu, Shein and.

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Business

Spotify Paid $100 Million to Podcasters as Creator Wars Heat Up

Spotify has paid more than $100 million to podcast publishers and creators since January, the company told The New York.

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Football

The Best and Worst Super Bowl Commercials, Ranked

Here is my annual critical ranking of the Super Bowl commercials. Included are the new, national ads that were shown.

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Football

How Going to Commercial During the Super Bowl Works

Television commercial breaks are the bane of every N.F.L. fan. They interrupt a game already riddled with stoppages, bombard viewers.

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Football

$62,000 for the Super Bowl. $1 Million for Formula 1. How Much Would You Pay for a Sporting Event?

How much would you pay to go to the Super Bowl? Luxury packages for events like the presidential inauguration, the.

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Jobs

For Founders of Small Businesses, the Personal Story Matters

Making It Work is a series is about small-business owners striving to endure hard times. Hakki Akdeniz, the founder of.

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